Instagram Book Promotion Ideas
Instagram Book Promotion Ideas
All this networking is bound to lead to some impressive connections. Make the most of them by asking for testimonials from fellow authors and experts to use in your marketing materials rage of the seas. Again, this is extra-important for nonfiction authors, for whom credibility is everything; an endorsement from a well-known figure in your field is a golden ticket to book sales.
With infinitely customizable audiences and a low minimum spend of $5 a day, Facebook is the perfect platform for authors to reach potential new readers. There’s a small learning curve involved, but the payoff is worth it!
Some authors would say this is putting the cart (or card) before the horse. However, if you’re planning to do lots of in-person networking at conferences, festivals, and other events, having professionally designed business cards that identify you as an author and include your contact info can be an incredible asset.
Best Book Promotion Ideas
Customers love free samples—whether that’s tiny portions of a new frozen pizza at the supermarket or an excerpt of your novel! Consider offering a portion of it—one or two chapters, the first five pages, etc.—as a freebie for new readers. You can use a site like Bookfunnel to upload the excerpt and create a landing page where interested readers can download it. Be sure to include an option for them to sign up for your newsletter as well so that you can continue reaching out through drip campaigns and follow-ups that will keep your book in their mind.
The first requirement for marketing any product is to have a website showcasing that product and making it available. With so many tools available to build free websites, there is no reason to not have a website for your book. Even if you have your own website as an author, take the time to create a site that is dedicated to your book. Use photos representing your book’s locations, characters and subject matter to make the website an engaging user experience. It doesn’t need to be complex and fancy. Write unique content or use excerpts from your book and then submit the site to search engines like Google to start getting exposure. Be sure to include cross-links between your book website and your other websites to build your search engine ranking.
If you have space in your budget, paid promotions with sites like My Book Cave, Book Rebel, Love Kissed Book Bargains, Bargain Booksy, ENT Book Promotion, and others can be excellent ways to draw attention to a new release, a book sale, or a free book giveaway. These sites tend to have hundreds of thousands of newsletter subscribers and website visitors, so the chances of you getting some sales and finding new readers are good. BookBub is considered one of the pinnacles of paid promotions—authors tend to see dramatic sales and bumps in rankings, but be aware that this book promotion often comes with a hefty price tag.
Customers love free samples—whether that’s tiny portions of a new frozen pizza at the supermarket or an excerpt of your novel! Consider offering a portion of it—one or two chapters, the first five pages, etc.—as a freebie for new readers. You can use a site like Bookfunnel to upload the excerpt and create a landing page where interested readers can download it. Be sure to include an option for them to sign up for your newsletter as well so that you can continue reaching out through drip campaigns and follow-ups that will keep your book in their mind.
The first requirement for marketing any product is to have a website showcasing that product and making it available. With so many tools available to build free websites, there is no reason to not have a website for your book. Even if you have your own website as an author, take the time to create a site that is dedicated to your book. Use photos representing your book’s locations, characters and subject matter to make the website an engaging user experience. It doesn’t need to be complex and fancy. Write unique content or use excerpts from your book and then submit the site to search engines like Google to start getting exposure. Be sure to include cross-links between your book website and your other websites to build your search engine ranking.
Book Club Promotion Ideas
Here, you’ll find practical advice on book marketing, book reviews (typically nonfiction and women’s fiction), inspiring author interviews, and strategies to help you connect with readers and amplify your message. My goal is to support you in building your author brand and making your book a powerful tool for your business.Connect with me on social:
One of the book-related pages already built into Pagewheel for you to customize quickly is an event page that collects your RSVPs, allows you to give them a freebie (if you want), assembles their contact details and even sends them a reminder email.
Holly had the opportunity to be a guest on The Kingdom Woman Speaker podcast this week and it was great fun to share some of the mistakes made that lead up to a realization that we tend to OVERTHINK everything! The podcast version of The Kingdom Woman Speaker interview with Holly Homer <–can be found…